Auto Success Magazine recently interviewed HomeNet's Sales Director, Tim James, for a podcast to be featured on their website - www.autosuccesspodcast.com. The site provides free podcast interviews with a variety of sales professionals and automotive industry leaders. James spoke with Selling Success Magazines Publisher, Patrick Luck, regarding the disconnect between Traditional Marketing and Internet Marketing. He also provided his perspective on the trends dealerships need to be aware of to achieve future growth and success.
To download the complete podcast, please click here.
February 11th, 2008
WEST CHESTER, PA – February 7, 2008 – HomeNet, Inc. is set to exhibit at the 91st NADA Convention and Expo, February 9-12 in San Francisco, CA. Located at Booth # 3601W, the rapidly-growing automotive technology provider will unveil several new upgrades to its popular Inventory Online (IOL) marketing suite. As a special gift to dealers, HomeNet will be giving away free bottles of its private-label Cabernet Sauvignon 2005 to those who participate in a full IOL product demonstration.
“This will be the sixth consecutive year we have exhibited at NADA and we are more excited than ever to be a part of this tremendous event,” stated HomeNet CEO Jesse Biter. “As an organization, we really feel that we are bringing some significant momentum with us to San Francisco this year. IOL recently surpassed another major milestone and now markets 2.5 million vehicles at over 11,000 dealer locations nationwide. We have some very powerful new features that will further cement IOL’s position as the most comprehensive vehicle inventory management and marketing solution in the industry.”
HomeNet’s team of Internet Marketing experts will be on hand to showcase new IOL product enhancements including: ‘CARTXT’, an application that instantly sends vehicle information to mobile phones; ‘Lease It Now’, an integrated system that provides on demand lease payment information; ‘VideoLink’, a multimedia video marketing system; ‘IOL Auction Manager’, an integrated eBay management and Craigslist distribution tool; and ‘IOL Price Analysis System’, a new service which helps dealers to better price their inventory. In addition, convention attendees will also get to preview the new and improved ‘Pocket IOL’, a handheld vehicle marketing device that enables dealers to take their own photos with ease.
HomeNet’s Inventory Online (IOL) is a vehicle inventory management and marketing system, designed to help automotive dealers sell more cars online. IOL’s suite of web-based software applications streamline the process of converting raw vehicle data from the DMS (dealer management system) into consumer-friendly virtual advertisements anywhere on the Web. Complete with DMS polling, Premium VIN Enhancement, an intuitive online interface, automated distribution to 3rd-party services, and much more, IOL is the most comprehensive solution serving the automotive industry.
HomeNet, Inc. is a privately owned automotive technology provider. Founded in 1996, HomeNet's core focus is providing innovative technology solutions to help automotive dealers increase online sales. HomeNet offers its products to a variety of customers including dealers, OEMs, website providers, CRM providers, digital lot management firms, finance/leasing agents, auction agents, and more. The company is based on Christian principles and is headquartered in West Chester, PA, with satellite offices in FL, GA, IA, TN, TX, and UT. For more information, please visit www.homenetinc.com.
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Media Contacts:
HomeNet, Inc. - Andy McBride and Rob Amos • 610-738-3313
February 7th, 2008
WEST CHESTER, PA – February 5, 2008 – Automotive technology provider HomeNet, Inc. announced today that it has bolstered its partnership with automotive website provider TK Carsites, Inc. Under terms of the agreement, dealership customers will now manage enhanced website and inventory marketing solutions via an integrated single sign-on platform.
“Partnerships are very important to TK because we have always focused on what we do best – websites and SEO,” commented Richard Valenta, TK Carsites President & CEO. “We try to not do everything ourselves which is why we seek to align ourselves with industry leaders such as HomeNet. Dealers know that HomeNet has the top inventory solution and we want our customers to have the very best.”
TK customers have been utilizing HomeNet’s Inventory Online (IOL) marketing suite to get, edit, and deliver their vehicle inventory for over two years. Previously, dealers would manage website content and inventory data from two separate web-based systems. The new integration will streamline this process, giving dealers the ability to seamlessly update both their website and their inventory via a single sign-on platform. This eliminates the need to maintain two user accounts, saving the dealer valuable time in which to spend communicating with prospective buyers.
“TK provides a very compelling, full-service marketing system for dealers that is well-positioned to increase its market share,” stated HomeNet CEO Jesse Biter. “HomeNet is privileged to work with such a fantastic partner and we are very pleased to offer the enhanced IOL integration. We look forward to serving the inventory needs for TK’s customers for many years to come.”
HomeNet’s Inventory Online (IOL) is a vehicle inventory management and marketing system, designed to help automotive dealers sell more cars online. IOL’s suite of web-based software applications streamline the process of converting raw vehicle data from the DMS (dealer management system) into consumer-friendly virtual advertisements anywhere on the Web. Complete with DMS polling, Premium VIN Enhancement, an intuitive online interface, automated distribution to 3rd-party services, and much more, IOL is the most comprehensive solution serving the automotive industry.
TK Carsites, Inc. is a developer of Internet related products for Automotive Dealerships nationwide. They are not just a technology company; they are a marketing company that uses the Internet to drive more sales to auto dealerships. TK Carsites, Inc. currently has a base of over 1,000 dealerships in 48 states. They have the resources to help increase online exposure and improve auto dealership sales. For more information, visit www.tkcarsites.com.
HomeNet, Inc. is a privately owned automotive technology provider. Founded in 1996, HomeNet's core focus is providing innovative technology solutions to help automotive dealers increase online sales. HomeNet offers its products to a variety of customers including dealers, OEMs, website providers, CRM providers, digital lot management firms, finance/leasing agents, auction agents, and more. The company is based on Christian principles and is headquartered in West Chester, PA, with satellite offices in FL, GA, IA, TN, TX, and UT. For more information, please visit www.homenetinc.com.
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Media Contacts:
TK Carsites, Inc. – Richard Valenta • 714-937-1239
HomeNet, Inc. - Andy McBride and Rob Amos • 610-738-3313
February 5th, 2008
