Archive for August 23rd, 2010

HomeNet Achieves 2010 Inc. 5000 Standings — Its 3rd Consecutive Appearance

2010 Inc. 500/5000

August 23, 2010 (West Chester, PA)HomeNet Automotive announced it has again qualified for the prestigious Inc. 5000, its third consecutive appearance on Inc. Magazine's list of the country’s fastest growing companies.

“This year’s list is a testament to the creativity, resilience, and tenacity of America’s top entrepreneurs,” said Jane Berentson, Editor of Inc. Magazine.  “As an Inc. 5000 honoree, HomeNet Automotive shares a prestigious pedigree with such notable alumni as Intuit, Zappos, Under Armor, Microsoft, Jamba Juice, Timberland, Visa, Clif Bar, Patagonia, Oracle, and scores of other powerhouses.”

“Ranking 1055 out of the country’s 5000 fastest growing companies is a true honor,” said Jesse Biter, HomeNet Automotive President & CEO, “But the fact that this is our third consecutive appearance—and our fourth recognition by Inc. Magazine in four years—demonstrates real stamina and ingenuity on the part of our employees to build products the industry needs.  No doubt about it, this award goes to them.”

HomeNet adds the Inc. 5000 award alongside several other 2010 awards, including being named by AutoSuccess Magazine a "Top 10 in 2010 Companies to Watch," and a "Top Rated Vendor Ratings Award by DrivingSales.com and others.

ABOUT HOMENET:  HomeNet Automotive, LLC helps the automobile industry save time and sell more vehicles.  It is the leading provider of inventory merchandising, management, and marketing services, led by its flagship product, Inventory Online (IOL) Internet Marketing Suite. IOL is a web-based vehicle marketing solution that helps tens of thousands of automotive dealers to engage buyers online and bring them into the showroom by streamlining the process of converting raw vehicle data into consumer-friendly and emotional online ads. With 135 employees, HomeNet is a private company based in West Chester, PA, with offices across the U.S. For more information, please visit www.homenetauto.com or call  (877) 738-3313.

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HomeNet Launches Integrated Facebook Marketplace App to Help Dealers Reach Facebook’s 500 Million Users

IOL Oodle Pro
West Chester, PA (August 3, 2010)  –  HomeNet announced today the launch of IOL Oodle Pro, which directly integrates a dealer’s automotive listings in Facebook’s Marketplace with their Fan Page and website. Facebook reached 500 million users in July, 2010, and the Facebook Marketplace, which draws 11 million unique users each month, grew 354% last year.  

With IOL Oodle Pro, a dealer’s Marketplace listings are able to be posted in bulk and are directly tied back to the dealership fan page.  In contrast, most dealers use a Facebook application that presents their inventory just to their Facebook fan page, and they post vehicles one at a time into the Marktplace.  Now, with IOL Oodle Pro, a dealer can bulk-list unlimited vehicles for sale in the Facebook Marketplace, enjoy premium search results, and gain exposure with millions of Facebook Marketplace users as well as the dealer’s fans. 

“IOL Oodle Pro harnesses the exponential power of social media. There’s never been anything like it,” said Neal Gann, HomeNet’s Vice President of Strategic Relations.  “Every time someone comments on a vehicle, it appears in the news feeds of that person’s 200+ friends and networks as well as back on the dealer’s fan page.  And if one of their friends comments, the vehicle is now visible to that person’s 200+ friends and networks, and on and on…  ”   

HomeNet’s IOL Oodle Pro's Key Features include:

  • Integrated Marketplace listings with Dealer Fan Page, My Showroom, and My Listings pages
  • Unlimited listings with priority placement in search results included
  • Friend-of-a-friend indicator on all listings, adding credibility to inventory and softening every sale
  • One-stop syndication to over 250 classified sites included, like Facebook Marketplace, Military.com, and Walmart.com
  • Automatically tweet listings
  • A professional-looking, dealer-branded Fan Page
  • Easy to use reporting monitors the impact and value of social media: conversions, traffic, page views, etc.
  • Dealers can save hundreds of dollars through HomeNet’s unlimited listings and premium placement privileges

About HomeNet:
HomeNet Automotive helps the automobile industry save time and sell more vehicles. It is the leading provider of inventory merchandising, management, and marketing services, led by its flagship product, Inventory Online (IOL) Internet Marketing Suite. IOL is a web-based vehicle marketing solution that helps tens of thousands of automotive dealers to engage buyers online and bring them into the showroom by streamlining the process of converting raw vehicle data into consumer-friendly and emotional online ads. With 135 employees, HomeNet has garnered numerous awards, including a spot on the "Inc. 1000" for the third year in a row, its fourth recognition by the prestigious magazine in as many years. HomeNet is a private company based in West Chester, PA, with offices across the U.S. For more information, please email salesteam@homenetauto.com, visit http://www.homenetauto.com, or call (877) 738-3313.

 

 

 

 

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