HomeNet and TK Carsites to Provide Enhanced, Integrated Internet Marketing Solutions to Dealers
February 5th, 2008
WEST CHESTER, PA – February 5, 2008 – Automotive technology provider HomeNet, Inc. announced today that it has bolstered its partnership with automotive website provider TK Carsites, Inc. Under terms of the agreement, dealership customers will now manage enhanced website and inventory marketing solutions via an integrated single sign-on platform.
“Partnerships are very important to TK because we have always focused on what we do best – websites and SEO,” commented Richard Valenta, TK Carsites President & CEO. “We try to not do everything ourselves which is why we seek to align ourselves with industry leaders such as HomeNet. Dealers know that HomeNet has the top inventory solution and we want our customers to have the very best.”
TK customers have been utilizing HomeNet’s Inventory Online (IOL) marketing suite to get, edit, and deliver their vehicle inventory for over two years. Previously, dealers would manage website content and inventory data from two separate web-based systems. The new integration will streamline this process, giving dealers the ability to seamlessly update both their website and their inventory via a single sign-on platform. This eliminates the need to maintain two user accounts, saving the dealer valuable time in which to spend communicating with prospective buyers.
“TK provides a very compelling, full-service marketing system for dealers that is well-positioned to increase its market share,” stated HomeNet CEO Jesse Biter. “HomeNet is privileged to work with such a fantastic partner and we are very pleased to offer the enhanced IOL integration. We look forward to serving the inventory needs for TK’s customers for many years to come.”
HomeNet’s Inventory Online (IOL) is a vehicle inventory management and marketing system, designed to help automotive dealers sell more cars online. IOL’s suite of web-based software applications streamline the process of converting raw vehicle data from the DMS (dealer management system) into consumer-friendly virtual advertisements anywhere on the Web. Complete with DMS polling, Premium VIN Enhancement, an intuitive online interface, automated distribution to 3rd-party services, and much more, IOL is the most comprehensive solution serving the automotive industry.
TK Carsites, Inc. is a developer of Internet related products for Automotive Dealerships nationwide. They are not just a technology company; they are a marketing company that uses the Internet to drive more sales to auto dealerships. TK Carsites, Inc. currently has a base of over 1,000 dealerships in 48 states. They have the resources to help increase online exposure and improve auto dealership sales. For more information, visit www.tkcarsites.com.
HomeNet, Inc. is a privately owned automotive technology provider. Founded in 1996, HomeNet's core focus is providing innovative technology solutions to help automotive dealers increase online sales. HomeNet offers its products to a variety of customers including dealers, OEMs, website providers, CRM providers, digital lot management firms, finance/leasing agents, auction agents, and more. The company is based on Christian principles and is headquartered in West Chester, PA, with satellite offices in FL, GA, IA, TN, TX, and UT. For more information, please visit www.homenetinc.com.
TK Carsites, Inc. – Richard Valenta • 714-937-1239
HomeNet, Inc. - Andy McBride and Rob Amos • 610-738-3313
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