HomeNet’s New Online Community Connects Dealers and Industry Professionals

September 2nd, 2008

West Chester, PA – September 2, 2008 HomeNet, Inc. has announced that the automotive technology provider has launched a new online community aimed at connecting automotive dealers and industry professionals.  The new ‘IOL Community’ enables dealers to instantly connect with their peers to ask questions, share internet marketing best practices, and exchange viewpoints on a variety of subjects related to the automotive industry.  Membership is free and currently open to dealers and industry professionals throughout the United States and Canada, including the more than 13,000 dealership locations presently using the popular Inventory Online (IOL) Marketing Suite.  Long-time professionals as well as new-comers are all encouraged to join.

"In a rapidly changing marketplace, dealers need a way to cut through the spin in an effort to obtain accurate information on the multitude of issues that affect their bottom line,” commented HomeNet CEO Jesse Biter.  “IOL Community promotes a genuine sense of camaraderie among dealers, many of whom share similar challenges and experiences each day.  By engaging in an open dialogue with their peers, dealers can bypass the typical marketing rhetoric and redirect their due diligence efforts towards examining unique perspectives from actual end users. The authentic nature of this communication medium will encourage dealers to help one another, making an increasingly challenging industry a little easier to navigate.”

To sign up for a free IOL Community account, please visit www.iolcommunity.com or contact HomeNet at 877-738-3313.

HomeNet's proprietary Get. Edit. Deliver. technology distributes enhanced vehicle inventory data for thousands of automotive dealers throughout the United States and Canada. HomeNet’s signature solution, the Inventory Online (IOL) Marketing Suite, is an industry-leading vehicle inventory management and marketing system. IOL’s suite of web-based applications helps dealers to efficiently manage their entire online inventory from one centralized location and distribute emotional vehicle advertisements to any online destination. The IOL system also streamlines the inventory aggregation and enhancement process, enabling vendors to better focus on lead generation for their dealership customers and not inventory management/support. As one of the most respected data aggregators in the industry, HomeNet has built successful partnerships with dozens of leading automotive companies. IOL currently processes more than 2.5 million vehicles each day for over 13,000 dealership locations.

About HomeNet, Inc.

HomeNet, Inc. is a privately owned automotive technology provider. Founded in 1996, HomeNet's core focus is providing innovative technology solutions to help automotive dealers increase online sales. HomeNet offers its products to a variety of customers including dealers, OEMs, website providers, CRM providers, digital lot management firms, finance/leasing agents, auction agents, and more. The company is based on Christian principles and is headquartered in West Chester, PA, with satellite offices in AZ, FL, GA, IA, IL, TX, and UT. For more information, please visit www.homenetinc.com.

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