Archive for March, 2008
WEST CHESTER, PA – March 18, 2008 – HomeNet, Inc. has announced plans to bolster its Dealer Sales Team, in an effort to satisfy the rapidly-growing demand from automotive dealers throughout the United States and Canada. The automotive technology provider cites the overwhelming response to the recently enhanced Inventory Online (IOL) marketing suite as the catalyst behind the success-driven expansion.
“Our Dealer Sales Team has done an exceptional job of promoting the HomeNet brand and building relationships throughout the dealer community,” commented HomeNet CEO Jesse Biter. “The dealer side of our business has increased substantially and we expect this growth to continue as we further equip the IOL suite with even more lead-generating features. The updated product enhancements, including IOL VideoLink and IOL goText, are squarely focused on one thing - delivering more quality leads. By embracing current marketing trends such as online video and mobile marketing, dealers will ultimately gain a tremendous competitive edge in their respective markets. We are absolutely thrilled every time we hear another success story and look forward to helping more dealers to harness the enormous capabilities of effective online marketing.”
HomeNet plans to jumpstart the staffing surge by doubling its sales force, effective immediately. The company will then continue to hire new reps on a regular basis to support the anticipated sales growth in the months ahead. Expectations are set for the sales team to triple its capacity within 12 months, as HomeNet continues to capture more market share as a leading full-service provider of Internet Marketing solutions.
HomeNet’s Inventory Online (IOL) marketing suite is a vehicle inventory management and marketing system, designed to help automotive dealers generate significantly more leads from their website and online classifieds. Currently processing more than 2.5 million vehicles daily, IOL’s suite of web-based applications streamline the process of converting raw vehicle data from the DMS (dealer management system) into emotional online advertisements anywhere on the Web. Complete with DMS polling, Premium VIN Enhancement, an intuitive online interface, automated distribution to 3rd-party services, and much more, IOL is the most comprehensive solution serving the automotive industry.
HomeNet, Inc. is a privately owned automotive technology provider. Founded in 1996, HomeNet's core focus is providing innovative technology solutions to help automotive dealers increase online sales. HomeNet offers its products to a variety of customers including dealers, OEMs, website providers, CRM providers, digital lot management firms, finance/leasing agents, auction agents, and more. The company is based on Christian principles and is headquartered in West Chester, PA, with satellite offices in FL, GA, IA, TN, TX, and UT. For more information, please visit www.homenetinc.com.
March 18th, 2008
WEST CHESTER, PA – March 10, 2008 – HomeNet, Inc. announced today that it has partnered with CarTango, Inc., in an effort to provide a unique opportunity for its automotive dealership client base to connect with female customers. Dealers will now be able to seamlessly upload their vehicle inventory to Cartango’s website via HomeNet’s Inventory Online (IOL) marketing suite.
"CarTango.com is designed to provide a better experience for the primary purchasers of automobiles in the United States - women," says CarTango, Inc. Founder and CEO Daniel Osborne. "Women directly purchase over 50% and influence the purchase of over 80% of all vehicles sold. Unlike any other site on the internet, the functionality and exclusive features of CarTango.com were specifically designed to address the wants and needs of this powerful female demographic. CarTango ultimately makes it easier for women to locate and purchase their ideal new or used car, at the best price because it eliminates the frustrating aspects of the car-buying process that typically inhibit female consumers."
For a limited time, HomeNet’s IOL Pro customers will be eligible to receive a FREE 60-Day CarTango test drive. In addition, dealers will lock in a savings of nearly 30% off the monthly membership fee for their first year of service when they continue after the trial period. As an added bonus, CarTango will do a press release/event for dealerships who are the first in their respective area to register. For more information regarding this special promotion, dealers should contact HomeNet’s Sales Department at 877-738-3313.
HomeNet’s Inventory Online (IOL) marketing suite is a vehicle inventory management and marketing system, designed to help automotive dealers generate significantly more leads from their website and online classifieds. Currently processing more than 2.5 million vehicles daily, IOL’s suite of web-based applications streamline the process of converting raw vehicle data from the DMS (dealer management system) into emotional online advertisements anywhere on the Web. Complete with DMS polling, Premium VIN Enhancement, an intuitive online interface, automated distribution to 3rd-party services, and much more, IOL is the most comprehensive solution serving the automotive industry.
CarTango, Inc. operates CarTango.com, the internet's first female-centric website specifically designed to help women find their perfect automotive match, at the best possible price and without the hassle. CarTango.com is comprised of a suite of indispensable tools designed to help women navigate and manage the entire car shopping process; accurately determine which vehicle best suits their needs and personality; locate the perfect car via a database of new and used inventory listings; anonymously communicate with dealers about vehicles they have for sale; and when ready, invite dealerships to compete for their business. Currently, more than 25,000 new and used car dealerships promote over 750,000 vehicles on CarTango.com. Visit www.cartango.com for more information.
HomeNet, Inc. is a privately owned automotive technology provider. Founded in 1996, HomeNet's core focus is providing innovative technology solutions to help automotive dealers increase online sales. HomeNet offers its products to a variety of customers including dealers, OEMs, website providers, CRM providers, digital lot management firms, finance/leasing agents, auction agents, and more. The company is based on Christian principles and is headquartered in West Chester, PA, with satellite offices in FL, GA, IA, TN, TX, and UT. For more information, please visit www.homenetinc.com.
March 10th, 2008
WEST CHESTER, PA – March 6, 2008 – HomeNet’s Director of Sales, Tim James, will be a featured speaker at the 4th Digital Dealer Conference & Exposition in Orlando, FL, April 21-23. James’ presentation, which was highlighted in today’s Digital Dealer E-newsletter, will be focused on helping automotive dealers to attract more ‘Internet Shoppers’ and effectively turn them into ‘On-the-Lot Buyers’. This will be James’ third appearance as a speaker for the conference.
“It’s a privilege to have the opportunity to speak once again and I am truly excited to help dealers better understand the online marketing initiatives employed by the top E-dealers in the country,” commented James. “Besides learning successful strategies that drive unique and return visitors to their website, dealers will learn how to duplicate their traditional marketing principles and apply those same time-tested techniques to their Internet marketing. The combination of emotional advertisements, effective call-to-action techniques, and robust inventory information will not only drive more traffic to your website, but will also drive more traffic to your lot.”
The conference will be held at the Gaylord Palms Resort & Conference Center in Orlando, FL. The conference in Las Vegas last October drew over 540 attendees and featured 45 exhibitors. There were over 300 registered dealers, GMs, Internet Sales Managers, e-Commerce Directors and BDC/CRM Managers. For more information on the event, please visit www.digitaldealerconference.com.
March 6th, 2008
WEST CHESTER, PA – March 3, 2008 – In an effort to better serve its rapidly growing client base, HomeNet, Inc. announced today that it has extended its weekend customer support hours. Effective immediately, HomeNet’s Client Services department will be available to serve the needs of customers every Saturday from 9AM – 3PM EST.
“We have been blessed with tremendous growth over the past several years and a big part of our success has been our unyielding customer-first mentality,” stated HomeNet CEO Jesse Biter. “Our dedicated Client Services team truly is the backbone of our organization and they work incredibly hard to exceed the expectations of over 11,000 dealership locations nationwide. We are pleased to offer the extended support hours and will continue to reinvest significant company resources back into both our products and most importantly, our customers.”
HomeNet’s Inventory Online (IOL) marketing suite is a vehicle inventory management and marketing system, designed to help automotive dealers generate significantly more leads from their website and online classifieds. Currently processing more than 2.5 million vehicles daily, IOL’s suite of web-based applications streamline the process of converting raw vehicle data from the DMS (dealer management system) into emotional online advertisements anywhere on the Web. Complete with DMS polling, Premium VIN Enhancement, an intuitive online interface, automated distribution to 3rd-party services, and much more, IOL is the most comprehensive solution serving the automotive industry.
HomeNet, Inc. is a privately owned automotive technology provider. Founded in 1996, HomeNet's core focus is providing innovative technology solutions to help automotive dealers increase online sales. HomeNet offers its products to a variety of customers including dealers, OEMs, website providers, CRM providers, digital lot management firms, finance/leasing agents, auction agents, and more. The company is based on Christian principles and is headquartered in West Chester, PA, with satellite offices in FL, GA, IA, TN, TX, and UT. For more information, please visit www.homenetinc.com.
March 3rd, 2008
